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Price Comparison and Analysis Template

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This Price Comparison Template in Excel will help you make sure your products and services are at the right price point within the market you operate.


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Works on: Windows / Mac
Requirements: Min. Excel 2010
Bonus: Free Lifetime Updates with your purchase.


Price comparison or competitive price analysis is crucial in order to have the right price position within the market you operate. Basically speaking, you should set “the right price for the right product or service” for being fair to your clients and keeping competitive advantage against your competitors.

If you have competitors in the same industry then you need to look at the positioning of your products according to competition. Hence, making price comparison and price analysis is an indispensable action for competition. Thanks to Someka Price Comparison and Analysis Template, you will guarantee yourself that you are on the right track.

For Strategic Pricing Decisions, Ensure That You See The Big Picture

If you have various products or services to be compared with competition, it is easy to get lost among the numbers. Some of your products will be cheaper and some of them will be costly. You should also consider how important and strategic a product is. If you are cheap at almost all products but way expensive on a few high demand ones, you will probably lose market share and sales.

This is where mathematics comes into play. You should make some “Weighted Averages” by using market volumes. But without an automatization, this can be a tedious work. That’s why we have prepared this Price Analysis Tool to provide you a quick competitive price analysis.

All you need to do is:

  • Type product names, segments and market volumes in the variables table
  • Define competitor brands and type product prices

As a result, the template will provide you a weighted price comparison index to see the big picture. Play with the categories, expand/collapse product groups and take necessary actions for areas which seem problematic to you.

 Check the VIDEO below to see how Someka Price Comparison Tool looks like:

Price Comparison and Analysis - Someka Excel Template Video

Price Comparison and Analysis Template Features:

  • Weighted average calculation for average figures
  • Supported by Pivot tables and Charts
  • Cool Design
  • Full Print Ready
  • Works on both Windows and Mac
  • Compatible with Excel 2010 and later
  • No installation needed. Ready to use.

This excel template is ready-to-use and provided as is. If you need customization on your reports or in need of more complex templates, please refer to our custom services.

Did you also see our great business tools like: Easy Organizational Chart Maker and Sales Report Template



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